Services

Growth strategy for inflection points

I work with growth-stage B2B SaaS companies when the growth investment decision really matters—when you're trying to figure out whether to pour fuel on the fire or fix the engine first.

Is this you?

You're a CEO, founder, or board member at a Series A-C B2B SaaS company. You've got product-market fit (or you're close), revenue is growing, but you're not sure if your growth is actually working or just correlating with a rising tide.

You're asking questions like: Should we hire a CMO or keep the team lean? Is our pipeline problem a demand problem or a conversion problem? Why isn't our content driving leads? Are we ready to scale spend or will we just burn cash faster?

Those are the questions I help answer.

How I Work

Engagement Models

Advisory

Strategic Counsel

Ongoing access for CEOs and growth leaders who want a thinking partner. Monthly calls, async access, board prep, hiring decisions.

  • → Monthly strategy sessions
  • → Async Slack/email access
  • → Board deck review
  • → Hiring and org design input

Project

Focused Engagements

Defined-scope projects with clear deliverables. Demand gen audits, GTM strategy, positioning work, growth investment frameworks.

  • → Growth investment audit
  • → GTM strategy development
  • → Positioning and messaging
  • → Channel strategy

Fractional

Interim Leadership

Part-time growth leadership while you search for a full-time hire or during a critical transition. Strategy and execution.

  • → 2-3 days per week
  • → Team leadership
  • → Budget ownership
  • → Executive team participation

How it starts

01

Conversation

We talk for 30-45 minutes. I learn about your situation, you learn how I think. No pitch, just conversation.

02

Diagnosis

If there's a fit, I dig in. I'll review your data, talk to your team, and come back with an honest assessment of where you are.

03

Proposal

Based on what I find, I'll recommend an engagement model and scope. Clear deliverables, clear timeline, clear investment.

Ready to talk?

If you're at an inflection point and want to think through your growth investment strategy, let's have a conversation.

Get in touch →